Entering Strategic Foreign Oil and Gas Services Markets

DAY ONE March 1, 2017



8:30 AM


Check-ins, coffee


Informal introductions

9:00 to
10:30 AM

Facing our new realities
Mark Salkeld, President,


Session 1 Panel 1:

Wins, Losses, Tribulations

Two or three members/former SME directors talk from their own experience

Global ventures by SMEs in our sector have been impressive, but widespread and variedin their reach and outcomes. This session considers patterns of go-abroad efforts in the past four decade. Some lingering myths will be confronted, and at least one central, time-tested principle in the strategy of successful Alberta exporters will be highlighted. Companies who took part in recent go-abroad trade missions also will give reports on their first experiences doing business internationally.

10:45 to

Session 1 Panel 2
Trade Missions---Best Bang for your Buck?”

11:00 to

Trade Missions and other first foray realities

Tim Hazlett, Director, Oil and Gas Services, Oil and Value Chains Unit




Session 2:

“The Go Global Market Survey---Is it Scalable to Your Own Business?”


Bemal Mehta, Sr. VP, Energy
Intelligence, JWN

Recently the results of Going Global Phase 1were released. ThePhase 1report provides comprehensive insights into the most favourable Latin American countries for Canadian OFS SME’s. In this workshop, Bemal Mehta demonstrates how SMEs can use the study as a major planning tool to select their own most likely strategic target for market entry.

11:45 to
1:15 PM

Lunch, with discussion
Looking Ahead

Keynote Presenter:Linda Hawk
Alberta Economic Development
and Trade

While the overall US energy scene is not likely be changing in the short term, local developments in different global markets should now be spurring us into international strategy building. Highlights of the new Gov’t ofAlberta programs to help SMEs ease the cost of exporting.

Andrew Fisher
Alberta Economic Development
and Trade

Highlights of Alberta's new Export Expansion Package, and micro-voucher for international strategy development

1:45 to
2:30 PM

Session 3:
“SMEs and their Paths to International Strategy”

Edy Wong, Alberta School of

In preparation for the hands on training of tomorrow,Dr. Edy Wong will describe challenges which an SME faces, and how they may shape such firm’s international business arrangements and strategies in different regional markets. A provided “strategy check list” will get reviewed, and next day’s cases will be introduced.

2:45 to
3:45 PM

Session 4:
Success Abroad: Experiences of Petro Services SMEs in Global Markets

This series of presentations will examine factors which enabled different sized companies to successfully enter, remain and grow in specific countries or regional markets abroad.

3:45 to
5:00 PM

Network Connector

Potential entrants, new exporters, and veterans of international oil and gas plays are all welcomed!