Academic Interests

  • Strategy
  • Social Entrepreneurship
  • Sustainability
  • Research Methods


Grimes, M., Gehman, J., & Cao, K. (accepted). Positively deviant: Identity work through B Corporation certification. Journal of Business Venturing [Special issue: Enterprise before and beyond benefit: A transdisciplinary research agenda for prosocial organizing]. 

Cao, K., Gehman, J., & Grimes, M. 2018. Standing out and fitting in: Charting the emergence of Certified B Corporations by industry and region. In A.C. Corbett & J.A. Katz (Eds.), Advances in Entrepreneurship, Firm Emergence and Growth: Vol. 19. Hybrid ventures (1-38).