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2018
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| Date |
Room |
Speakers |
Topic of Paper |
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2018
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| January 19, 2018 |
Bus 1-05 |
Alix Barasch
Stern School of Business
New York University
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"Signaling and Cooperation"
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| February 9, 2018 |
Bus 1-05 |
Ying Zhang
Peking University
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"Rewards and Behavioral Changes" |
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| February 23, 2018 |
Bus 1-05 |
Suzanne Shu
Anderson School of Management
UCLA - CANCELLED
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Moved to Fall 2018 |
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| March 16, 2018 |
Bus 1-05 |
Rom Schrift
The Wharton School
University of Pennsylvania
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"The Illusion of Multitasking and Its Positive Effect on Performance" |
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| April 13, 2018 |
Bus 1-05 |
Moran Cerf
Kellogg School
Northwestern University
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May 31 - June 1, 2018
Marketing Research Camp
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Invited Guests:
Norbert Schwarz (U. of Southern California)
Anat Keinan (Harvard University)
Jeff Galak (Carnegie Mellon University)
Carl Mela (Duke University)
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| September 14, 2018 |
BUS 2-05 |
Katherine (Katie) Lafreniere, PhD Candidate
University of Alberta, School of Business
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"The Power of Potty Mouth: The Meaning and Impact of Swearwords in Word-of-Mouth" |
| September 21 |
BUS 4-16 |
Marketing Seminar Series - Kick Off Event |
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| October 26, 2018 |
BUS 2-05 |
Suzanne Bliven Shu
U of California, Anderson School of Management
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Risk, Ownership, and Loss In Decumulation During Retirement"
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November 02, 2018 |
BUS 2-05 |
Oleg Urminsky - Postphoned
University of Chicago |
Postponed to February 8, 2019
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| November 23, 2018 |
BUS 2-05 |
Sarah Moore,
University of Alberta, Department of Marketing, Business
Economics and Law
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"Emotional Echo Chambers: Observed Emoji Clarify and Intensify Individuals’ Emotions and Responses to Social Media Posts"
AND
"Play it Again, Sam! Measuring and Understanding Volitional Reconsumption"
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Thurs, Dec 13, 2018
10:30 a.m. |
BUS 4-04 |
Noah Castelo
Columbia University
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“Consumer Adoption of Algorithms that Blur the Line Between Human and Machine” |
Friday, Dec. 14, 2018
10:30 a.m. |
BUS 4-16 |
Evan Weingarten
University of California, San Diego
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“Do We Look Ahead or Behind Us in the Rankings?”
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Monday, Dec. 17, 2018
2:00 p.m. |
BUS 4-04
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Nikki Sullivan
Duke University |
“Indulgent foods can paradoxically promote disciplined dietary choices” |
Tuesday, Dec. 18, 2018
10:30 a.m. |
BUS 4-16 |
Shirley Zhang
University of Chicago |
"A Dragging-Down Effect: Consumer Decisions in Response to Unit-Price Increases" |
Friday, January 4, 2019
10:30 a.m. |
BUS 4-16 |
Charis Li
University of Florida |
"How Object History Value Shapes Owner Decisions in the Sharing Economy" |
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| February 8, 2019 |
BUS 2-09 |
Oleg Urminsky
University of Chicago |
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