Learning business on the frontlines

MBA Diaries | Business on the Frontlines

Elise Usunier, ‘20 MBA

Chief Commercialization Officer, Zero Point Cryogenics

As the latest entry in our MBA Diaries, we’re highlighting MBA students and graduates whose experiences extend far beyond the classroom through the Business on the Frontlines (BOTFL) program. Elise’s experience, from in-field research in the Philippines to confronting the impacts of globalization, showcases how immersive, experiential learning can reshape perspectives, build resilience and inspire a lifelong commitment to meaningful social impact.

Can you share a stand out moment or highlight from your time in the Business on the Frontlines (BOTFL) program?

BOTFL was a six-credit, eight-month course at the time I pursued it. Though the course material, the assigned readings and group work were interesting and engaging, it was the time spent in the field with my group and professor that was the highlight of the course, and the highlight of my MBA. Travelling to the Philippines to work with such a globally-respected organization, World Vision, was a life-changing experience. I would repeat the entire trip if I could!

Is there something that surprised you, or that you didn't expect, with the BOTFL program?

When working in the field, expect the unexpected. My group and I did our best to plan a productive and meticulous itinerary pre-departure, informed by writing our white paper, studying, and on pre-travel calls with the client. Once we arrived at our destination and began conducting in-field research and data collection, everything changed. I learned to be open to new ideas, flexible, and go with the flow.

Are there any skills or insights you learned from your time in the BOTFL program that are still applicable for you today?

Spending time in the Philippines working with World Vision in Baseco, Manila and in Cebu forever changed my understanding of and perspective on the effects of globalization. I learned firsthand about poverty and crime and witnessed the impact on families and children. On the other hand, I saw incredible determination and met true heroes working to make a difference in the lives of those affected. I continue to use this lens in my work on the Board of Directors of the Action Coalition on Human Trafficking.

Was there a hard moment during the program — and what helped you through it?

Following each day of in-field research, we would regroup over dinner to debrief and better document our data. Some conversations and situations we witnessed were emotionally challenging, and revisiting them after the fact was mentally draining and, on certain nights, impossible. Doing my best to stay objective and remembering our mission, I kept to the facts and shared what I could handle. Sometimes, I chose not to share until later and took breaks from the conversation as needed.

Why did you decide to pursue an MBA at the Alberta School of Business?

I pursued an MBA to transition from a career I had been in for seven+ years. I hoped that the program would open new doors for me, which it did.

How has your experience — either in the MBA program more generally, or as a participant in the BOTFL program — impacted your career?

The MBA allowed me the confidence and ability to switch careers from an industry in which I was comfortable to an industry that challenged me. The BOTFL program challenged my way of thinking and broadened my perspective, enabling me to better understand the world and better contribute to society.

Do you have any advice for future MBA students interested in applying to BOTFL? Or more generally, do you have any advice for students interested in pursuing an MBA at the Alberta School of Business?

The BOTFL program was the highlight of my MBA. Emily Block is an incredible professor, one who teaches valuable lessons through experiential learning. I would encourage those who are up for a challenge to pursue this course, and I promise the impact is well worth the challenge.

For those interested in pursuing an MBA at the Alberta School of Business, the value of the MBA is in the network you build and the experiences you allow yourself in the program. Take your time, pursue the extracurricular offerings, and form relationships with your colleagues and professors. They are the ones who will open doors for you.