Marketing + Design Technical Training Series

Broaden your technical skills, enhance your résumé, and explore how design intersects with marketing! The Marketing + Design Technical Training Series offers an introduction to key design tools and terminology, along with hands-on experience using Adobe Illustrator—one of the most widely used programs in the design industry today.

Limited seats available. Register today!

Register here

Cost: Thanks to generous funding from the Student Experience Fund alumni donors, these sessions are free for students (A comparable training package would typically cost over $1000). 


What’s Included in the Series?
To complete the series, you must attend all four 3-hour sessions to enter a mandatory logo contest. The networking event is optional, but highly recommended.

You’ll have the opportunity to ask questions, review your work with the instructor, and receive personalized feedback and practical suggestions.

You’ll have the opportunity to submit the logo you design during the sessions into a contest. Submissions will be judged by a panel of marketers, designers, and company representatives. The winner will receive cash prizes for the top candidates and a digital badge to showcase on LinkedIn.

This networking event brings together students and professionals from marketing and design to share insights, give feedback, and inspire future careers. Students will receive constructive feedback from industry experts on their logos, explore how marketers and designers collaborate, and learn about diverse career paths in these fields.

 

What will I gain?
Students who complete all four mandatory sessions will receive a CWIL-accredited digital badge to display on LinkedIn and include in their resume, as well as gain access to the exclusive logo design contest—where the winning logo will be awarded with a cash prize.

This experience will:

  • Provide a hands-on introduction to the design side of marketing
  • Enhance your employability by giving you a tangible, verifiable achievement that demonstrates initiative and commitment to your education
  • Equip you with the vocabulary and knowledge needed to effectively collaborate with designers in future roles
  • Help you build a portfolio project that you can speak to in interviews or showcase online
  • Offer exposure to real-world branding challenges and feedback from marketing and design professionals
  • Give you a competitive edge when applying for internships, co-ops, or marketing-related positions.

 Register Here

Marketing + Design Technical Training Series FAQ

Full attendance is required to earn the badge and gain access to the networking event. However, limited seats in each session will be available for drop-in students who do not wish to complete the full badge.

Entry into the logo contest is mandatory. You’ll already have begun developing your logo during the training, and with a small participant pool, your chances of winning are high. Submitting your design also gives you the opportunity to receive valuable feedback from real designers and industry professionals, making it a great learning experience regardless of the outcome.

Click the “Register Here” button above to be taken to the registration form.

3 hours

ED 155B. Bring your OneCard to swipe in.

No, you do not need to have any experience with the software prior to attending the sessions.

Upon completing the series, you’ll receive a badge of completion that you can share on LinkedIn. This experience also looks great on your résumé and cover letter and provides strong examples you can talk about in interviews. In addition, it will be added to your Experiential Learning Record, officially recognizing your involvement and demonstrating your commitment to skill development.

Have questions about Technical Training?  Email us at bcomexp@ualberta.ca
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