Digital Tranformation

Eric Geddes Lectures

The Geddes Lecture Series brings together leaders from the community with Alberta's world-class researchers to inspire and promote awareness and discussion on impactful and relevant business topics. 

Upcoming LectureS

The Digital Transformation: In Conversation with Ibrahim Gedeon

In an age where people would take a lengthy water disruption over having their internet service interrupted, and where telecommunications and internet services are a critical organizational utility, the move to a digital-first approach has never been more important.

Innovation and technology are no longer just buzz words. For an organization to remain competitive and achieve its growth and goals, weaving digitization into the heart of an organization is a necessity.

Join us on December 2 at noon MST, to hear from Ibrahim Gedeon, Chief Technology Officer, TELUS, on his approach to innovation, technology and achieving a successful digital transformation. This webinar will be of special interest to those working in technology and leadership. Following the virtual fireside chat, we’ll have time for a Q&A with our guests.

Date: Thursday, December 2, 2021

Time: 12 - 1 PM

Location: Virtual through Zoom


Dr. Ibrahim Gedeon
Dr. Ibrahim Gedeon

Chief Technology Officer, TELUS


Kyle Murray
Dr. Kyle Murray, '94 BSc + '04 PhD

Dean, Alberta School of Business


Virtual through Zoom

  • FREE

Register Now

Your FREE Ticket Includes

  • A lunch hour of inspiring conversation
  • Q&A
  • Access to post-event takeaways and video recording

Schedule of Events

  • Welcome & Guest Introductions
  • Fireside Chat
  • Q&A 

Schedule of Events

  • Welcome & Panellist Introductions
  • Panel Discussion
  • Q&A 

Add on a meal to elevate your Geddes experience

Bridges Catering has curated a selection of meal options that you can pick up in advance or have delivered to your door. Place your order before October 22nd.

Pre-Order Lunch

Past Lectures

From artificial intelligence to innovations in health, the Geddes Lecture Series has covered several timely topics in business today. Check out some of our past lectures:

Artificial Intelligence: Using AI in Your Business (Podcast)

Cannabis & the Retail Market: Six Months Later (Podcast)

Building a New Economic Future for Alberta: Innovation in Health, Technology and Delivery (Video)


What if I have to cancel due to illness?

We are happy to refund your ticket if you are unable to attend. Please contact Vi Warkentin at for further information.

Will there be vegetarian options or dietary alternatives?

Please indicate any food allergies or dietary restrictions during registration. We will do our best to accommodate you.

Does the room allow for physical distancing?

The Wayne Gretzky Ballroom Salons B & C can comfortably host more than 200 guests. Attendance has been limited to 150 people and tables are limited to six guests.

Do I have to wear a mask during the event?

Masks are mandatory in all indoor public spaces based on current public health restrictions. Guests can remove their masks once they are seated at their table and when eating and drinking.

Upcoming Lectures

Geddes Lecture on Artificial Intelligence (AI)

Artificial Intelligence: Using AI in Your Business

Date: Thursday, October 3, 2019
Time: 11:30 AM - 1:30 PM
Location: Royal Alberta Museum, 9810 103 A Ave NW, Edmonton


  • Cory Janssen, '04 BCom
    Co-founder and CEO of AltaML Inc.
  • Anna Koop
    Senior Scientific Advisor, Alberta Machine Intelligence Institute
  • Patrick Pilarski
    Canada Research Chair in Machine Intelligence for Rehabilitation, Associate Professor, Department of Medicine, University of Alberta and Alberta Machine Intelligence Institute Fellow
  • Curtis Stange
    President and CEO, ATB

The panel discussion was moderated by Kyle Murray, Vice Dean & Professor of Marketing, University of Alberta School of Business.


Breakfast Lectures: $45 per person

Lunch Lectures: $60 per person

Event Format

  • Welcome
  • Panelist Introductions - 20 min
  • Panel Discussion - 20 min
  • Q&A - 15 min
  • Conclusion / Wrap-up

Recent Lecture Topics

Interested in what other topics the lecture series has previously covered? Check out some of our recent lectures:

Listing of Past Lectures


Sarah Kowalevsky

Acting Assistant Dean, Advancement
Phone: 780-492-0147


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